The Curious Marketer: Expeditions in Branding and Consumer Behaviour by Harish Bhat And why do they have

And why do they have such similar ideas about humanity

The rules are simple: make things visible

What is the common thread in the following true-life experiences

he was ready for him' Officer Georg Vittorin is consumed by murderous thoughts

Vuong's poems circle fragmented lives to find both restoration as well as the epicentre of the break

The Curious Marketer: Expeditions in Branding and Consumer Behaviour by Harish Bhat And why do they have'Out of curiosity comes everything' Steve JobsFrom Apple to Tata Tea, many leading brands have their roots in curiosity. The desire to know more often leads to new ideas and perspectives; for a marketer, inquisitiveness shapes the way one looks at products and their branding. In his new book, Harish Bhat presents some of his most popular columns, which first appeared in The Hindu BusinessLine, exploring more than fifty products, places, people, books